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New Advertising Campaign for Flooring Contractor in Peabody, MA
The local economy in North Augusta, SC, is expected to grow thanks to a new advertising campaign promoting one of the area’s small businesses. Cunha Flooring, a local flooring contractor specializing in hardwood floor installation, recently launched a new Web site and corresponding online advertising campaign to market its products and services locally. With the help of Prospect Genius, a digital marketing agency, Cunha Flooring will attract local customers and subsequently strengthen the community’s economy.
When residents of the North Augusta area spend their money at a small, local business like Cunha Flooring instead of a big-box lumber and hardware store, the local economy benefits. According to the 2012 ABA Indie Impact Study Series, conducted by Civic Economics and the American Booksellers Association, 48% of each purchase at an independent business is recirculated locally, while less than 14% of each purchase at a chain is recirculated. In other words, hiring an independent flooring contractor to perform wood floor repair or installation will return three times more money to the community than purchasing flooring materials from a big-box retailer.
By marketing Cunha Flooring locally, Prospect Genius will make it easier for nearby homeowners to find the company’s hardwood floor installation services as an alternative to chain businesses. When they are in need of services like laminate flooring installation or hardwood floor refinishing, local residents will now have an accessible option that allows them to keep their money in the community.
Cunha Flooring is a licensed wood floor contractor with over 30 years of experience in the trade. A family-owned business, they offer free estimates and 24-hour service.